Progressive Auto Insurance has used an unusual approach to grow its customer base. They have some amusing and catchy television commercials that are effective in grabbing people’s attention. However, the public becomes really interested when they see how Progressive treats pricing by their competitors.
When contacting the competition, many auto insurance providers will tell you that they offer the very best coverage. However, when you contact Progressive, you’ll never hear these assurances. They provide the information you need and let you make your own decision.
When Progressive began using this unique approach, many customers were extremely surprised because Progressive is very upfront in letting people know that there are competitors who offer certain policies for a cheaper price. Once you describe what kind of insurance coverage you want, Progressive will give you a list of various insurance companies as well as the rates they charge for that type of coverage. They certainly aren’t afraid to let potential customers know that their policy is not always the most cost-effective option available.
This approach is superb because it allows Progressive to not only provide this information to potential customers, but they can use this information to create their own policies, while also keeping the competition in mind. They might lose a potential customer, but they’ve learned about a potential weak point in their coverage. This allows them to adapt their rates and coverage to keep competitive.
Potential customers can take advantage of insurance information provided by Progressive by giving them a call or visiting their website. By simply providing some details regarding your vehicle and the coverage you need, you’ll receive valuable information in minutes. This information will help you make the best financial decision.
Progressive is a great place to start when shopping for auto insurance. You’ll always get honest rate information and you won’t miss any opportunities for saving when you choose your insurance with Progressive.